Hospitality industry veteran Wendy Hoekwater today announced the formation of Net Growth Marketing, LLC, a marketing and sales consulting firm specializing in scaling small- to mid-sized companies in hospitality, travel and tourism.
Having led sales and marketing initiatives for some of the most respected brands in the hospitality industry, including Marriott International, Choice Hotels International and Great Wolf Resorts, Inc., I’ve gained a deep understanding of what drives success in this competitive market. At Net Growth Marketing, our mission is to empower our clients in the hospitality and tourism industry who may not have internal resources with proven, customized sales and marketing strategies. These are solutions I’ve personally developed and implemented, resulting in measurable improvements to the bottom line. We don’t believe in one-size-fits-all; we collaborate with owners to craft strategies tailored specifically to their company’s unique needs. Wendy Hoekwater
Net Growth Marketing offers a full spectrum of sales and marketing services for small- to mid-sized companies in the hospitality and tourism industry, including strategic market planning, brand positioning, digital marketing solutions and sales operations optimization. The company also assists with brand storytelling and marketing team leadership coaching.
A 20-year hospitality veteran, Hoekwater most recently served as vice president of marketing and sales with Surf or Sound Realty, a premier vacation rental property management company with more than 600 vacation rental homes in the Outer Banks. In that role, she repositioned and rebranded the company and established new marketing and sales departments, leading to a 20% increase in sales. Prior to that, she held multiple senior sales and marketing positions with world-renowned hotel, resort and wholesale tour operator companies, including senior vice president of marketing and CMO for WoodSpring Suites with Choice Hotels International and vice president of marketing and digital with Marriott International. Hoekwater is digital marketing advisory board member with the University of South Florida Muma College of Business and a content strategy volunteer with Teach the World Foundation and on the advisory panel for Bank of America. She received her B.S. in marketing from Central Michigan University.
About Net Growth Marketing, LLC
Net Growth Marketing, LLC is a premier marketing consulting firm specializing in the hospitality, travel, recreation and tourism industries. Led by Wendy Hoekwater, a seasoned expert with extensive experience in marketing and sales operations, the company’s mission is to empower businesses to achieve remarkable growth through strategic, tailored solutions. With a deep understanding of industry dynamics and a proven track record with leading brands such as Marriott International, Choice Hotels International, and Apple Leisure Group, Net Growth Marketing delivers innovative digital marketing strategies and optimized sales operations that drive success and elevate brand visibility. Net Growth Marketing is committed to transforming a business vision into a powerful narrative that resonates with target audiences and fuels sustainable growth.
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